This year, even more so than previous years, it’s important to shop local over the holidays. Local businesses have been impacted by COVID-19. This year Destination Madison is encouraging people to take a pledge to shop Madison. The goal is to support 10 local businesses by Dec. 31.
To help you find gift ideas, Madison Magazine put together this gift guide for everyone on your list this year.
For the Wisconsin sports and comfort lover in your life, a Wisconsin Alpaca Crew Neck Sweater from Campo Alpaca would probably be nothing short of a touchdown. The sweater comes in salt and pepper for a vintage, family Christmas card look, but it won’t feel itchy — the sweaters from Campo are both lightweight and soft. $127, campoalpaca.com
Luckily, cologne is usually a safe bet, and Fulton and Roark’s Solid Cologne in the scent Sterling is an old school twist on this classic Christmas gift. Infused with sweet…