by Nicola Coffield, senior instructor at aromatherapy skincare brand Eve Taylor London
It can be hard to focus on skin treatments when we are unable to perform them with current lockdown in place, but with the restrictions taking their toll on clients’ skin we should be using this time to prepare for the big bounce back when we can resume treatments, get their skin fighting fit and rebuild our profits to make up for the deficit.
Here are six steps to maximising profits:
1. Know your products
It’s imperative that you know your full range of skincare inside out to ensure you understand its capabilities and are using everything correctly and economically. Take the current opportunity to complete all online training and webinars that your range offers.
At Eve Taylor, we have a syllabus of comprehensive online training courses for our skincare and body care ranges as well as…